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Factory is a theme that started in 2005. Three example sets were released that year by The LEGO Group, smaller than traditional LEGO Minifigure scale, approximately 1:50 scale. Factory is powered by LEGO Digital Designer (LDD) , a LEGO virtual building program available as a free download for PC and MAC from There were no sets released in 2006. In 2007 two sets created by LEGO fans were released. In 2009, LEGO Factory was replaced by Design byME.


Using the LDD people could design their own 3-D virtual model, and submit it for purchase using the shop-at-home division. Factory was also designed to enable users to view and purchase other users custom creations, you could add or remove bricks from creations at will, and then purchase for yourself. Factory sets arrived in custom packaging that showed a users model and name and included all of the LEGO elements needed to build the virtual design in physical form.
During its Beta phase, The LEGO Group sponsored a contest to better understand the types of models that consumers would design using LDD. The contest lasted for 11 weeks and 8,000 models were custom designed. Ten models were voted by consumers and LEGO Master Model Builders to become real LEGO sets available exclusively through the company's Shop-at-Home division.

List of Sets

Image#SetNumber of piecesMinifiguresPriceRelease
1018310183Hobby Trains1080$99.99June 2007
10191-110191Star Justice895Star Justice Astronaut (3),

Star Justice Robot,

Star Justice Commander
1019210192Space Skulls956Space Skull Minion (3), Bob Skull$69.992008
10200-110200Custom Car Garage8933 Drivers, 1 Mechanic$69.992008
55245524Airport607 2005
55255525Amusement Park1344 2005
5526 Box5526Skyline2747$129.992005

See also

External Links

LEGO Digital Designer at

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