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Hidden Side is a subtheme released on August 1st, 2019. It was unveiled by LEGO in February 14, 2019. [1] The theme is focused around the haunted town of Newbury and is designed with an augmented reality (AR) app, allowing users to capture ghosts while solving mysteries within the spooky town.

The app is downloadable from the App Store and Google Play. Even though the sets are based around an app, the sets are like any other standard system set and have standard playable features regardless of AR. At launch, the theme had eight sets.

LEGO.com Description

LEGO.com-icon-yellow.png This is a description taken from LEGO.com. Do not modify it. (visit this item's product page)


Forget what you know – you’ve never experienced LEGO© play like this before. Your phone opens the door to a virtual hidden world where your LEGO© sets come alive in an unfolding ghostly adventure. Solve the mysteries haunting the town of Newbury before it’s too late.

Coming August 2019. Step inside the new interactive LEGO© experience.


A series of Hidden Side Episodes was released in association with the series. The episodes last around 3 minutes.


Image#SetNumber of piecesMinifiguresPriceRelease
70418LabBox.jpg70418J.B.'s Ghost Lab174Jack, J.B. Watt, El Fuego$19.99 / €19.992019
70419BoatBox.jpg70419Wrecked Shrimp Boat310Jack, Parker, Spencer, Captain Jonas, Jonas Jr.$29.992019
70420GraveyardBox.jpg70420Graveyard Mystery335Jack, Parker, Mr. Branson, Spencer$29.992019
70421TruckBox.jpg70421El Fuego's Stunt Truck428Jack, El Fuego, Spencer, Dwayne, Joey$39.992019
70422 alt1.jpg70422Shrimp Shack Attack579Jack, Parker, Chef Enzo, Waitress Sally, Ronny$49.992019
70423BusBox.jpg70423Paranormal Intercept Bus 3000689Jack, Parker, J.B. Watt, Spencer, Nanna, Bill$59.992019
70424TrainBox.jpg70424Ghost Train Express698Jack, Parker, J.B. Watt, Paul, Chuck, Ms. Santos$79.992019
70425HauntedSchoolBox.jpg70425Newbury Haunted High School1474Jack, Parker, El Fuego, Spencer, Rose Davids, Mr. Clarke, Paola, Wade$129.992019
48363863801 9de47174a1.jpg40336Newbury Juice Bar127Parker L. Jackson, Rocky October 30, 2019
40408 alt1.jpg40408Drag Racer134Jack Davids, Dwayne$14.99January 2, 2020
791901-1.jpg791901Jack8Jack Davids 2019
791902-1.jpg791902Possessed Pizza Delivery Man6Pizza Delivery Man 2019
791903-1.jpg791903Parker6Parker L. Jackson 2019
792004-1.jpg792004El Fuego9El Fuego 2020
792005-1.jpg792005Possessed Biker6Joey February 2, 2020
30463-1.jpg30463Chef Enzo's Haunted Hotdogs42Chef Enzo$12.99 / €9.992020
30464-1.jpg30464El Fuego's Stunt Cannon46El Fuego$4.992020
792006-1.jpg792006J.B.9J.B. 2020
792007-1.jpg792007Worker8Pete Peterson 2020
70427 Box.jpg70427Portal189Jack Davids, Axel Chops, Scrimper, Waylon$19.99 / €19.992020
70428 Box.jpg70428Jack's Beach Buggy170Jack Davids, Parker L. Jackson, Scott Francis$19.99 / €19.992020
70429 Box.jpg70429El Fuego's Stunt Airplane295Jack Davids, El Fuego, Spencer, Mary Breaksome$29.99 / €29.992020
70430 Box.jpg70430Newbury Subway Station348Jack Davids, Parker L. Jackson, Spencer, Pete Peterson$29.99 / €29.992020
70431 Box.jpg70431The Lighthouse of Darkness540Jack Davids, Parker L. Jackson, Claus Stormward, Jennie Napo, Skeleton$49.99 / €49.992020
70432 Box.jpg70432Haunted Fairground466Jack Davids, Parker L. Jackson, J.B. Watt, Jimbo Loblo, Terry Top$49.99 / €49.992020
70433 alt1.jpg70433J.B's Submarine224Vaughn Geist, Parker L. Jackson, Statue of Evil$19.99 / €19.492020
70434 alt1.jpg70434Supernatural Race Car244Jack Davids, Spencer, Vaughn Geist, Shadow-Walker$29.99 / €29.232020
70435 alt1.jpg70435Abandoned Newbury Prison400Spencer, Jack Davids, Rami, El Fuego, Nate Lockem, Maximus$39.99 / €38.982020
70436 alt1.jpg70436Ghost Fire Truck 3000760Jack Davids, Parker L. Jackson, J.B. Watt, TeeVee, Shadow-Walker, Nehmaar Reem$59.99 / €68.232020
70437 alt1.jpg70437Castle of Mystery1035Jack Davids, Vaughn Geist, Parker L. Jackson, Shadow-Walker (2x), Nehmaar Reem$99.99 / €97.472020


First Wave

Second Wave

Third Wave


  • The theme uses unique stylized artwork for the boxes instead of the usual image of the set. The back of the boxes show the physical sets as well as the app feature.
  • At the 2019 Toy Fair in London Hidden Side was shown to visitors in a hidden room under the name "The Hidden".



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... more about "Hidden Side"
Jacek placek.PNG +, hs031.png +  and Hs058.png +
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hs026.png +, hs034.png +  and NehmaarReem.png +
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Bill (Hidden Side).png +  and Hs055.png +
Nanna from Hidden Side.png +  and Hs054.png +
PARKER.PNG +, hs047.png +  and Vaughn Geist.png +
SpencerHiddenSide.PNG +, hs043.png +  and Statue of Evil.png +
JB Watt.png +, hs037.png +  and Winged Shadow-Walker.png +
EltonDouglasLab.PNG +, hs036.png +  and Hs071.png +
WreckedCaptainJones.PNG +, Hs049.png +  and Hs065.png +
WreckedJonesJr.PNG +, hs035.png +  and LEGO Rami.png +
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CATCH THE GHOSTS. BEFORE THEY CATCH YOUCATCH THE GHOSTS. BEFORE THEY CATCH YOU.</br></br>Forget what you know – you’ve never experienced LEGO© play like this before. Your phone opens the door to a virtual hidden world where your LEGO© sets come alive in an unfolding ghostly adventure. Solve the mysteries haunting the town of Newbury before it’s too late. </br></br>Coming August 2019. Step inside the new interactive LEGO© experience.side the new interactive LEGO© experience. +
Hidden Side +
Joey +, Waylon +  and Nehmaar Reem (Brick-built) +
Parker +, Jack Davids (Backwards hat; Jacket) +  and Vaughn Geist +
Spencer +, Jack Davids (Backwards hat; Hoodie) +  and Statue of Evil +
J.B. +, Jack Davids (Backwards hat; Hoodie;Smiling) +  and Shadow-Walker (Winged) +