Hidden Side was a theme released on August 1, 2019. It was unveiled by LEGO on February 14, 2019.[1] The theme is focused around the haunted town of Newbury and is designed with an augmented reality (AR) app, allowing users to capture ghosts while solving mysteries within the spooky town.
The app is downloadable from the App Store and Google Play. Even though the sets are based around an app, the sets are like any other standard system set and have standard playable features regardless of AR. At launch, the theme had eight sets.
The theme was discontinued at the end of 2020, although there was an update to the Hidden Side app in March 2021.
As of January 1, 2023, the Hidden Side App has been discontinued. It is impossible to play the game, with a note from J.B. informing the player of such.
LEGO.com Description[]
 This is a description taken from LEGO.com. Please do not modify it. (visit this item’s product page)
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CATCH THE GHOSTS. BEFORE THEY CATCH YOU. Forget what you know – you’ve never experienced LEGO© play like this before. Your phone opens the door to a virtual hidden world where your LEGO© sets come alive in an unfolding ghostly adventure. Solve the mysteries haunting the town of Newbury before it’s too late. Coming August 2019. Step inside the new interactive LEGO© experience. |
Animation[]
A series of Hidden Side Episodes were released in association with the series. The episodes last about 3 minutes. On October 31, 2020, a 44-minute halloween special, Night of the Harbinger premiered.
Sets[]
Summer 2019[]
| Image | # | Set | Number of pieces | Minifigures | Price | Release |
|---|---|---|---|---|---|---|
 | 70418 | J.B.'s Ghost Lab | 174 | Jack Davids, J.B. Watt, El Fuego | $19.99 / €19.99 | August 1, 2019 |
 | 70419 | Wrecked Shrimp Boat | 310 | Captain Jonas, Jonas Jr., Jack Davids, Parker L. Jackson, Spencer | $29.99 / €29.23 | August 1, 2019 |
 | 70420 | Graveyard Mystery | 335 | Jack Davids, Parker L. Jackson, Mr. Branson, Skeleton, Spencer | $29.99 | August 1, 2019 |
 | 70421 | El Fuego's Stunt Truck | 428 | Jack, El Fuego, Spencer, Dwayne, Joey | $39.99 / €39.99 | August 1, 2019 |
 | 70422 | Shrimp Shack Attack | 579 | Jack, Parker, Chef Enzo, Waitress Sally, Ronny | $49.99 / €49.99 | August 2, 2019 |
 | 70423 | Paranormal Intercept Bus 3000 | 689 | Jack, Parker, J.B. Watt, Spencer, Nanna, Bill | $59.99 | August 1, 2019 |
 | 70424 | Ghost Train Express | 698 | Jack, Parker, J.B. Watt, Paul, Chuck, Ms. Santos | $79.99 | August 2, 2019 |
 | 70425 | Newbury Haunted High School | 1474 | Jack Davids, Parker L. Jackson, El Fuego, Spencer, Rose Davids, Mr. Clarke, Paola, Wade, Skeleton | $129.99 | August 2, 2019 |
Winter 2020[]
| Image | # | Set | Number of pieces | Minifigures | Price | Release |
|---|---|---|---|---|---|---|
 | 70427 | Welcome to the Hidden Side | 189 | Jack Davids, Axel Chops, Scrimper, Waylon | $19.99 / €19.99 | January 2, 2020 |
 | 70428 | Jack's Beach Buggy | 170 | Jack Davids, Parker L. Jackson, Scott Francis | $19.99 / €19.99 | January 2, 2020 |
 | 70429 | El Fuego's Stunt Plane | 295 | Jack Davids, El Fuego, Spencer, Mary Breaksome | $29.99 / €29.99 | January 2, 2020 |
 | 70430 | Newbury Subway Station | 348 | Jack Davids, Parker L. Jackson, Spencer, Pete Peterson | $29.99 / €29.99 | January 2, 2020 |
 | 70431 | The Lighthouse of Darkness | 540 | Jack Davids, Parker L. Jackson, Claus Stormward, Jennie Napo, Skeleton | $49.99 / €49.99 | January 2, 2020 |
 | 70432 | Haunted Fairground | 466 | Jack Davids, Parker L. Jackson, J.B. Watt, Jimbo Loblo, Terry Top | $49.99 / €49.99 | January 2, 2020 |
Summer 2020[]
| Image | # | Set | Number of pieces | Minifigures | Price | Release |
|---|---|---|---|---|---|---|
 | 70433 | J.B's Submarine | 224 | Vaughn Geist, Parker L. Jackson, Statue of Evil | $19.99 / €19.49 | August 24, 2020 |
 | 70434 | Supernatural Race Car | 244 | Jack Davids, Spencer, Vaughn Geist, Shadow-Walker | $29.99 / €29.23 | August 24, 2020 |
 | 70435 | Abandoned Newbury Prison | 400 | Spencer, Jack Davids, Rami, El Fuego, Nate Lockem, Maximus | $39.99 / €38.98 | August 24, 2020 |
 | 70436 | Ghost Fire Truck 3000 | 760 | Jack Davids, Parker L. Jackson, J.B. Watt, Seymour TeeVee, Shadow-Walker, Nehmaar Reem | $59.99 / €68.23 | August 24, 2020 |
 | 70437 | Castle of Mystery | 1035 | Jack Davids, Vaughn Geist, Parker L. Jackson, Shadow-Walker (2x), Nehmaar Reem | $99.99 / €97.47 | August 24, 2020 |
Miscellaneous[]
| Image | # | Set | Number of pieces | Minifigures | Price | Release |
|---|---|---|---|---|---|---|
 | 30463 | Chef Enzo's Haunted Hotdogs | 42 | Chef Enzo | $12.99 / €9.99 | January 6, 2020 |
 | 30464 | El Fuego's Stunt Cannon | 46 | El Fuego | $4.99 | January 6, 2020 |
 | 40336 | Newbury Juice Bar | 127 | Parker L. Jackson, Rocky | October 30, 2019 | |
 | 40408 | Drag Racer | 134 | Jack Davids, Dwayne | $14.99 | January 2, 2020 |
 | 791901 | Jack | 8 | Jack Davids | 2019 | |
 | 791902 | Possessed Pizza Delivery Man | 6 | Pizza Delivery Man | 2019 | |
 | 791903 | Parker | 6 | Parker L. Jackson | 2019 | |
 | 792004 | El Fuego | 9 | El Fuego | 2020 | |
 | 792005 | Possessed Biker | 6 | Joey | February 2, 2020 | |
 | 792006 | J.B. | 9 | J.B. Watt | 2020 | |
 | 792007 | Worker | 8 | Pete Peterson | 2020 |
Minifigures[]
First Wave[]
 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
| Jack Davids | J.B. Watt | Parker L. Jackson | Jack w/ Hoodie (angry) | El Fuego | Mr. Branson | Captain Jonas | Jonas Jr. | Jack w/Hoodie (scared) | Parker L. Jackson | Spencer | Dwayne | Joey | Chef Enzo | Waitress Sally | Ronny | Bill | Nanna | Paul | Chuck | Ms. Santos | Rose Davids | Mr. Clarke | Paola | Wade | Skeleton |
Second Wave[]
 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
| Jack Davids | Jack Davids (Backwards hat; Jacket) | Jack Davids (Backwards hat; Hoodie) | Jack Davids (Backwards hat; Hoodie;Smiling) | J.B. | Parker L. Jackson | Parker L. Jackson(Jacket) | El Fuego | Axel Chops | Scrimper | Waylon | Scott Francis | Mary Breaksome | Pete Peterson | Jennie Napo | Claus Stormward | Jimbo Loblo | Terry Top |
Third Wave[]
 |  |  |  |  |  |  |  |  |  |  |  |
| Parker L. Jackson | Vaughn Geist | Statue of Evil | Shadow-Walker (Winged) | Shadow-Walker (Hooded) | Shadow-Walker (Armoured) | Rami | Nate Lockem | Maximus | Seymour TeeVee | Nehmaar Reem (Brick-built) | Nehmaar Reem |
Notes[]
- The theme uses unique stylized artwork for the boxes instead of the usual image of the set. The back of the boxes show the physical sets as well as the app feature.
- At the 2019 Toy Fair in London, Hidden Side was shown to visitors in a hidden room under the name "The Hidden".
Gallery[]
Videos[]
