Winnie the Pooh was the first ever licensed DUPLO theme. It was originally introduced in 1999, then discontinued in 2001. In 2011, the theme was re-introduced for only a very short time with three new sets due to the release of a new movie. There are 18 sets in this theme in total.
This theme is based around the popular Disney franchise, which is based on the classic series of children's books written by Alan Alexander Milne. In 2011, the theme was based on the movie released in the same year.